Name: Kris Olsen Home Shop and City: KRD Imports (NZ Distributor for WTB) Christchurch, NZįavorite WTB or Freedom product: Pure V saddle. Kris has accomplished that and survived some pretty wild trail adventures as you’ll read below. So, how can one work hard and ride hard? Simple, love mountain bikes and then find a job that allows you to share that passion with others. Regardless of what variation I’m supposedly recalling, it really summed up Kris and his zeal for riding.ĭon’t even get me started on parts, the same level of enthusiasm immediately surfaces – makes don’t think about it twice sense that Kris works for a mountain bike parts distributor. I swear, though I can’t now find proof, that he ended one e-mail correspondence with the phrase, “Take chances,” or maybe it was “Ride hard, take chances” or “Ride a lot, take chances.” This could be another case of the ORs. A wide, irrefutable smile of delight seems to be Kris’ go to expression when discussing trails. Bootleg Canyon’s searing splinters of rock didn’t seem to hurt his feelings either. He flew out to California and Downieville’s hodgepodge of fist-sized boulders didn’t faze him. it seems like a guessing game what he’ll have worked on if I’m lucky enough to exchange e-mail pleasantries with him. Or maybe he’ll have done some fine tuning of the ERP system the company runs, or forecasted inventory, or worked on the website. In a given week, he’ll have driven over 1500 miles visiting shops, finalized trade terms and conditions, coordinated logistics of an incoming shipment, and maybe put the finishing touches on an upcoming event. That may sound clichéd when first looking at it but when you consider that he works in the bike industry for KRD Imports LTD based in Christchurch, New Zealand, a country that it seems the entirety of the globe is willing to travel to because the riding is second to none, then it all starts to make some sense.
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